The Contest commences at 12:00:01a.m. Mountain Standard Time (“MST”) on Nov 10, 2022 and ends at 11:59p.m. MST on “Dec 14th, 2022” (the “Contest Period”). This Contest is brought to you by Brown-Forman Canada, an unincorporated division of Brown-Forman Corporation (the “Contest Sponsor”). No purchase necessary. 


Contest is open to all legal residents of Alberta, British Columbia and Saskatchewan who are 19 years of age or older at the time of Contest entry. Notwithstanding the above, this Contest is not open to employees of the Contest Sponsor and “Sobeys Safeway” (See “Schedule B”), Brown-Forman Corporation or their divisions, subsidiaries, affiliates, advertising and promotional agencies, Contest suppliers and judges, employees and contractors of the provincial liquor agencies, liquor licenses and their employees, and members of their immediate families (parents, siblings, spouses) and those with whom they are domiciled. 



To enter the Contest, use QR Code which will drive consumer to https://www.jackdaniels.com/en-ca/RecordPlayerSweeps. Entrant will be required to complete and submit the entry form.  Limit of one entry per person, per day.


The Contest Sponsor reserves the right to disqualify Entries that it deems in its sole discretion to be harmful to individual users, Contest Sponsor, the communities that make up “Jack Daniel’s”, or any rights of the Contest Sponsor or its affiliates or any other party, including any unlawful, harmful, threatening, abusive, harassing, defamatory, vulgar, obscene, sexually explicit, profane, hateful or racially offensive, ethnically offensive, or otherwise objectionable material of any kind, including but not limited to any material that encourages conduct that would constitute a criminal offense, give rise to civil liability, or
otherwise violate any applicable local, state, provincial, national, federal or international law. By entering this Contest, you agree to abide by and be bound by these Contest rules and the decisions of the Contest Sponsor with respect to all aspects of the Contest Decisions of the Contest Sponsor are final.

The Contest prize (“Prize”) consists of one (1) Jack Daniel’s Branded Record Player valued at approx. $350. There will be five(5) Prizes awarded in Alberta, two (2) prizes awarded in British Columbia, one (1) prize awarded in Saskatchewan.  The Prize is not transferable or convertible to cash. No substitutes except at the Contest Sponsor’s option. The Contest Sponsor reserves the right to substitute a prize or prize component for one of equal or greater value. Notwithstanding the foregoing, the Contest Sponsor shall not be responsible to substitute a prize or portion thereof where such prize cannot be redeemed due to factors beyond its reasonable control.  Beverage alcohol is not part of any prize.  Limit one prize per winner.


The Contest Sponsor, together with its promotional, marketing or advertising agents and affiliated companies, reserves the right to withdraw, amend or terminate this Contest at any time without prior notice. Unclaimed prizes will not be awarded. Return of a Prize as undeliverable may result in disqualification. 


Acceptance of a Prize constitutes permission for the Contest Sponsor and its agencies to use winner’s name and/or likeness for advertising and promotional purposes without additional compensation, unless prohibited by law. The Contest Sponsor is not responsible for any typographical or other error in the printing of the offer, administration of the Contest or in the announcement of the prize.


The potential contest winners will be drawn on “December 19, 2022” 11am local time. Contest Sponsor will attempt to contact the potential winner by mobile telephone (“Initial Notification”), with further information on how to claim the Prize. If the potential winner cannot be reached or fails to respond to Initial Notification, for whatever reason, within fourteen (14) days of the Contest Draw Date, then the potential winner forfeits the Prize and another potential winner may be randomly selected from the remaining eligible Entries or the Contest may be cancelled at Contest Sponsor’s sole discretion. 


Odds of being selected to win the Prize will depend on the total number of eligible Entries received during the Contest Period. Before being declared a winner, each potential winner must provide proof of identification, correctly answer, unaided, a time-limited, mathematical skill-testing question posed by text message or telephone at a mutually convenient time, and complete, sign and return a Declaration and Release Form (and any other documents, as applicable) within two (2) days of receiving the Declaration and Release Form (the “Prize Claim Date”). If a potential winner cannot be reached within the timeframe specified above, is not in compliance with these Contest rules, incorrectly answers the skill-testing question, declines the Prize, email correspondence between Contest Sponsor and potential winner is returned as undeliverable without a forwarding address, or fails to return the Declaration and Release Forms (and any other documents, as applicable) by the Prize Claim Date, the Prize may not be awarded and Contest Sponsor reserves the right to randomly select another potential winner from the remaining eligible entries at Contest Sponsor’s sole discretion.


Prize winner may be required to provide a physical mailing address for delivery of the Prize.


Prize must be accepted as offered and/or awarded and may not be transferred, exchanged or substituted, whether for cash or otherwise except as expressly provided in these Contest rules or at the Contest Sponsor’s sole discretion. The Contest Sponsor reserves the right to substitute a prize or portion thereof with one of at least equal value, including in the event of the unavailability, for whatever reason, of the advertised prize. In the event of any dispute regarding the interpretation of these Contest rules, the decision or interpretation of the Contest Sponsor shall prevail. All entries become the property of the Contest Sponsor. Any entry that is illegible, incomplete, altered, or contains false information, is invalid. Contest Sponsor is not responsible for lost, stolen, delayed, damaged or misdirected claims or entries or votes or for any problems or technical malfunction of any internet or telephone network or broadcast transmission during the Contest Period. The Contest Sponsor is not responsible for any errors or omissions with respect to the printing or advertising of this Contest and reserves the right to withdraw, amend or cancel this Contest in the event of a printing or administrative error. The Contest Sponsor in its sole discretion may withdraw, amend, cancel, suspend, terminate or modify this Contest in any way, in whole or in part, without notice, for any reason including if it determines in its sole discretion that this Contest is no longer capable of running as intended, due to infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other cause of any nature whatsoever. The Contest Sponsor accepts no responsibility for loss, damage or claims caused by the awarded prizes or the Contest itself. By entering, an entrant releases and holds harmless Contest Sponsor, its affiliated and related companies and advertising, promotional agencies and all of their respective directors, officers, shareholders, employees, agents, successors and assigns (collectively, the “Contest Entities”) from any and all liability for any injuries, loss or damage of any kind arising from or in connection with the Contest or any prize won. Winner must comply with any applicable manufacturer warranty, terms and conditions and/or user guide for any prize won. Without limiting the release of liability provisions herein, and for greater certainty, the Contest Entities will not be liable for: a) any incorrect or inaccurate information, whether caused by users of the Contest or by any equipment or programming associated with or utilized in the Contest or by any technical or human error which may occur in the processing of entries in the Contest; b) any error, omission, interruption, deletion, defect or delay in the operation of the Contest or any transmission in connection with the Contest; c) any communications line failure, theft, destruction or unauthorized access to, or alteration of, entries; d) any problems with, or technical malfunction of, any telephone network or lines, computer on-line systems, servers or providers, computer equipment, software, or failure of email which may occur for any reason whatsoever, including technical problems or traffic congestion on the Internet or at any website or combination thereof; or e) any injury or damage to entrants’ or to any other person's computer related to or resulting from participating or downloading materials in this Contest.


Entries must be made only by the original, manual keystrokes of an individual entrant. Use of any automated system including robotic or form filling software to enter or participate is prohibited and will result in disqualification of all entries by anyone using such assistance. In the event of a dispute as to who submitted an entry, the entry will be deemed to have been submitted by the Authorized Account Holder of the social media account submitted at the time of entry as determined by the Contest Sponsor. “Authorized Account Holder” is defined as the natural person who is assigned to social media account by an Internet access provider, on-line service provider or other organization (e.g., business, educational institution, etc.) that is responsible for assigning email addresses for the domain associated with the submitted email address. Entrants may be required to provide the Contest Sponsor with proof that he/she is the Authorized Account Holder of the email address associated with such Entry. The Contest Sponsor reserves the right at its sole discretion to disqualify any individual from the Contest, and to ban that individual from participation in any future promotion of the Contest Sponsor, if the Contest Sponsor finds or believes such individual to be tampering with the entry process or the operation of the Contest or where applicable to be acting in violation of the Contest rules or in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass the Contest Sponsor, the Contest Sponsor’s agencies, other entrants or any other person. ANY ATTEMPT BY AN ENTRANT OR ANY OTHER PERSON TO DELIBERATELY DAMAGE ANY WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE CONTEST MAY BE A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, THE CONTEST SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY LAW. The Contest Sponsor’s failure to enforce any term of these Official Contest Rules shall not constitute a waiver of that provision.


By entering this Contest, you consent to the Contest Sponsor’s use, should you become a winner, of your name, place of residence and photograph or other likeness for publicity, advertising or informational purposes in any media or format (including the Internet) now or hereafter known throughout the world in perpetuity, without further compensation, notification, or permission, unless prohibited by law, in connection with this Contest or future similar contests. By entering, you declare that you have complied with the Contest rules. This Contest is subject to all applicable laws and shall be governed by and construed in accordance with the laws of the Province of Alberta, British Columbia and Saskatchewan and the laws of Canada applicable therein. The invalidity or unenforceability of any provision of these Contest rules shall not affect the validity or enforceability of any other provision. In the event that any provision is determined to be invalid or otherwise unenforceable or illegal, these Contest rules shall otherwise remain in effect and shall be construed in accordance with their terms as if the invalid or illegal provision were not contained herein. 


The provincial liquor agencies are not connected with this Contest in any manner whatsoever and are not liable in any way whatsoever in regard to any matter which relates to this Contest. 


The Contest is in no way sponsored, endorsed or administered by, or associated with any social media website. You understand that you are providing your information to the Contest Sponsor and not to a social media website.


Winners’ List:  For the name of the prize winners, send a self-addressed, stamped envelope by December 30, 2022 to “Jack Daniels” Record Player Giveaway Contest to Brown-Forman Canada, 460 Richmond St. West, Suite 701, Toronto, ON M5V 1Y1  


YOUR FRIENDS AT JACK DANIEL’S REMIND YOU TO PLEASE DRINK RESPONSIBLY. ©2022 Jack Daniel’s Old No.7 and Tennessee Honey are registered trademarks. Jack Daniel Distillery, Lynchburg, Tennessee.