
Presented by Tales of the Cocktail Foundation
Proof of Concept
sponsored by Jack Daniel's
Ready to unleash your wildest bar idea? “Proof of Concept” invites you to dream big by designing a unique, innovative pop-up bar. In teams of two-three bartenders, celebrate craftsmanship and creativity and make a pitch to bring your vision to life. Submit a description of your idea and two or more cocktails (at least two using Jack Daniel's) that showcase your vibe. You'll be competing for a cash prize and a scholarship to Tales of the Cocktail 2026 with VIP and exclusive access to Jack's main stage event at Tales in NOLA. Each team member must make a formal submission, just cite your team name!
Complete the form below to enter. View full Terms & Conditions here.