INTRODUCING JACK APPLE. PICK BOLDLY.

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How Jack Daniel Came to Make Whiskey

NEW JACK APPLE IS HERE

Experience the bold character of Jack and the refreshing taste of real, crisp apples with new Jack Daniel's Tennessee Apple. Bushel meets barrel for a rewarding blend of green apple and Tennessee Whiskey. Here's to picking boldly. 

LIVE RESPECTFULLY.

ENJOY RESPONSIBLY.

We've always held our whiskey to the highest standard. That applies to how it's served and enjoyed, as well. 

RECIPES

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and I need the perfect drink for

JACK DANIEL’S AUGMENTED REALITY

See Jack Daniel’s like you never have before. Download our AR app and embark on a virtual journey through Lynchburg and the Jack Daniel Distillery.

Jack Daniel Distillery Tours

150 Years.

And Counting.